Content Writing

– Diligently research information

– Create content that is crisp and to the point

– Ensure that the organization's goals are met through your words

– Edit content to make it concise

– Use their skills to write different content like blogs, marketing content, scriptwriting, etc.

A brand journalist is great for:

– Brand Tales – Customer Stories – Interviews – Press Releases – Company Bios – Internal Communication

A copywriter creates:

– Website Text – Print Media – Infographics – Sales Collateral – Product Descriptions